Use cases / Assortment and catalog analysis
See how competing catalogs change.
Compare assortment overlap, category mix, price ranges and availability across the stores you collect. Turn recurring observations into a clearer view of your category.
Changes1 Sep → 7 Sep
- north.exampleNike Air Max 90 · EU 42
- €139.99 → €129.99
- field.exampleNew Balance 530 · EU 42
- €119.99 → €109.99
- tempo.exampleadidas Samba OG · EU 42
- out of stock
↳ 3 changes · 11 offers · 3 stores
Catalog moves
See the patterns across the products.
Collect the same stores again and their catalogs become a series: what each one lists, what it shares with yours, and what moved.
Assortment overlap
You and Field share 3 exact variants.
Field lists the Converse Chuck 70 in EU 42; you do not. You list the ASICS GEL-1130; Field does not. Matching is by exact variant, so another size or colour counts apart.
Assortment overlapnorth × field
- Nike Air Max 90 · Black
- Both
- adidas Samba OG · White
- Both
- New Balance 530 · White
- Both
- ASICS GEL-1130 · Silver
- Only yours
- Converse Chuck 70 · Black
- Only Field
↳ 3 shared · 1 only yours · 1 only Field’s
Market view
ASICS only at yours. Converse only at Field.
The market view breaks the listings you collected down by store, brand and category. It shows what each store lists, not what it sells.
Brands7 Sep
- north.example
- 4 brandsNike, adidas, New Balance, ASICS
- field.example
- 4 brandsNike, adidas, New Balance, Converse
- tempo.example
- 3 brandsNike, adidas, New Balance
↳ variants by brand, per store · FR
Price movements
2 of 11 offers moved since 1 Sep.
Your €10 cut on the Nike Air Max 90 and Field’s €10 cut on the New Balance 530. Offers first seen in the window count as new, never as price changes.
Price movements1 Sep → 7 Sep
- north.exampleNike Air Max 90 · EU 42
- €139.99 → €129.99−7.1%
- field.exampleNew Balance 530 · EU 42
- €119.99 → €109.99−8.3%
- Unchanged
- 9 offers
↳ 18.2% of the offers you collected
Every comparison covers the stores, countries and dates you collected. A catalog shows what a store lists, not its sales, demand or market share, and a listing first seen in your dataset may be older than your first collection.
Exact variants
Overlap counted variant by variant.
Two stores share a product only when they sell the same model, colour and size. Every row keeps both listings, so you can open the pages behind a gap.
{
"analysis_id": "assortment_overlap",
"status": "eligible",
"summary": {
"shared_variant_count": 3,
"reference_only_variant_count": 1,
"comparison_only_variant_count": 1,
"jaccard_similarity": 0.6
},
"data": [
{ "title": "ASICS GEL-1130", "options": { "color": "Silver", "size": "EU 42" }, "membership": "reference_only" },
{ "title": "Converse Chuck 70", "options": { "color": "Black", "size": "EU 42" }, "membership": "comparison_only" }
],
"next_cursor": null
}
Assortment overlap. Shared, yours only and theirs only, in the dashboard, the API or your agent.
See what Explore answersFAQ
Questions about assortment analysis.
Go deeper
More on market intelligence.
Start with your category
Start with the catalogs you need to compare.
Choose your stores and markets. Collect their pages, connect matching products, and give your next assortment review a dataset to work from.
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